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Coingaming Caps Off Busy Month with Clubhouse Loyalty Program

Popular cryptocurrency sportsbook has announced a new loyalty program in an effort to offer its users more variety and flexibility with their gaming rewards. ‘The Clubhouse’ program aims to take Sportsbet in an exciting new direction, away from the standard vanilla, deposit-based bonus offers favoured by the majority of the big names in the crypto betting space. 


A New Home at Sportset for the Gaming Community

The focus behind The Clubhouse loyalty program is all about the sports betting community, and bringing it together in a more holistic way. players will now have a much more in-depth seven-tier milestone system, that leads to an exclusive VIP club, with the ability to track their progress all the way. . 


Sportsbet (along with Bitcasino) are part of the Coingaming family, and have a strong mantra of cryptocurrency promotion and adoption. This is reflected in their reward programs, as players can easily withdraw their rewards in the form of various different cryptocurrencies. The program itself has been customized to offer unique rewards and options to each player based on their gameplay habits and specific preferences. 


The company ethos has always been to develop the company around the community, and this is still strongly believed to be the best way to become more successful and bring all loyal players together, and share the crypto prosperity. 


Listening to Players

Justin Le Brocque (Head of Sportsbook Marketing) stated that the new loyalty program was brought about largely by customer feedback. The company believes that it is time to look at the way player rewards work, and make them more aligned with what the everyday player wants. Justin believes that this fresh take on a tried and tested formula of player rewards will become the way of the future. 


He laid emphasis on the platform’s goal of revolutionizing the sport betting industry, saying:


“We hope that this move will show people that a fresh attitude towards player rewards that can modernize the industry standard.” 


Sportsbet’s sister crypto betting platform Bitcasino underwent a similar loyalty rewards program a while ago, which was met with a hugely positive response from the community, and praised by the industry. 


Capping off another productive month for Coingaming, Bitcasino also just announced a new partnership with mobile-first games developer. The new agreement will see a selection of engaging OneTouch renowned table games go live on the popular online casino later this year, including live dealer Baccarat, Roulette and Blackjack. One-Touch is known for its popular slot and table games, innovative mobile-first designs, and intuitive single-touch interactivity. 


Now, look to apply their community-focused ideals to all of their platforms, and continue to promote cryptocurrency adoption in the sports and casino betting world.


This is only the latest activity that reflects Sportsbet and Coingaming’s philosophy of putting players and the community first, knowing full well that the long-term success of the brand lies in a strong and healthy user-base.


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18th August 2020, Tallinn, Estonia – Leading cryptocurrency sportsbook has launched its brand new loyalty programme, ‘The Clubhouse’, marking a revolutionary step for sportsbooks away from rigid deposit-based bonuses.

By naming the programme ‘The Clubhouse’, wishes to emphasise the growing desire for a sense of community in sports betting. Players are now offered a seven-tier milestone system in which they can track their progress and see what it takes to become part of the exclusive VIP club

Keeping with their crypto-friendly stance, rewards can be paid out in various cryptocurrencies and are both custom-made and uniquely tailored towards the individual player, based on their gameplay and personal preferences. Keeping with its ethos to put the customer at the centre of the universe, hopes the latest addition will highlight the importance of meeting the needs of loyal players. 

Head of Sportsbook Marketing at, Justin Le Brocque explains the thinking behind the exciting new program: 


“We know that our players will love this new addition. From what we have seen from customer feedback, there has been a need to switch things up for a while now, so that we can make our rewards more compatible with what our players want. We hope that this move will show people that a fresh attitude towards player rewards can modernise the industry standard.” 


A similar loyalty rewards program was already initiated by’s related brand Bitcasino, which was met with positive customer feedback and praise from the rest of the industry. Now hopes to show that a similar mentality towards rewards can be applied successfully to the sports betting world.


Founded in 2016 as part of the Coingaming Group, is the leading Bitcoin sportsbook. has redefined the online betting space by combining cutting-edge technology, with cryptocurrency expertise and a passion for offering its players with the ultimate fun, fast and fair gaming experience.

Principal sponsors of English Championship team, Watford FC, provides an expansive range of betting action across all major sports and eSports, offering players more than 350,000 pre-match events per year and comprehensive in-play content. 

As the first crypto sportsbook to introduce streaming across all major sports, as well as a cash-out function, is recognised as a leader in both online sports betting and within the crypto community. prides itself on its secure and trustworthy betting service, with withdrawal times of around 1.5 minutes among the fastest in the industry.


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Media Contact Details

Contact name: Lucy Thomas

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