Category Archives: Blockchain Video Games

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Gaming Titan Ubisoft Joins Forces with Blockchain Game Alliance

The Blockchain Game Alliance has welcomed video game industry giant Ubisoft to its ranks, indicating the establishment of a bold future for the two technologies.

Super-group

The AAA game publisher, responsible for the creation of famed titles such as the Far Cry series, Tom Clancy games, Assassins Creed and Rayman, is now part of the Blockchain Game Alliance.

The establishment of this group was announced the Blockchain Game Summit held in France. It’s a consortium that wholeheartedly believes that blockchain technology can redefine the video gaming ecosystem beneficially; it also desires to create the standards and practices for blockchain tech in the gaming sector.

Founding members of this group include Ethereum development studio ConsenSys as well as independent game publisher Fig who has titles such as Wasteland 3 under development. Other members include blockchain game distribution platform Ultra and eSports betting platform Gimli, among others.

UK-based video game magazine MCV broke the story earlier this week, with CEO of Ultra Nicolas Gilot describing the purpose of the group. He said:

“The Blockchain Game Alliance is advocating for a universal standard in the blockchain gaming space to create a more interoperable and transparent ecosystem, which will benefit stakeholders, by furthering innovation and ensuring economic viability.”

In-game digital economies

Earlier this year, video gaming website IGN reported that Ubisoft’s Strategic Innovation Lab had been tinkering with the emerging trend of blockchain technologies.

Director of Insights and Trends for the lab Lidwine Sauer said that the technology allows for players to have true ownership over their digital collectibles, which supposedly allows for the real tangible value of digital items with the chance for them to be one-of-a-kind items.

Looking forward, Sauer said, “It’s one of the use cases of the blockchain, and we want to go further than that… We feel there’s something even more interesting to find [through the blockchain], and we’re in the process of trying to find that interesting thing.”

Gaming-on-the-chain

Blockchain solutions and video games are touted as a perfect match, with one of the fastest growing and developing industries, technically and commercially, looking toward blockchain as a viable advancement for the globally-embraced entertainment medium.

Microsoft has dipped its toes into blockchain solutions within the gaming sector earlier this year, giving focus to content rights and royalty management.

Video games built on blockchain technologies are also emerging at a rapid pace with the trend of tradeable video game assets often as the centerpiece feature of the game.

While it appears as though most projects that bring the technologies together are developing gaming and blockchain innovations at a startup level, having an industry behemoth such as Ubisoft backing the tech will draw greater interest from the community as well as other key industry figures.

 

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Video Games and Blockchain Technology Continue to Merge as Leading Developer Unity Enters the Fray

Last year, social media platform Kik raised a whopping USD 98 million for its “kin” token, and now the Kin Foundation is branching out into the video game industry, specifically through leading game engine developer, Unity.

Unity has joined with Kin to develop a gaming-specific software development kit (SDK), the purpose of which is to integrate kin, which is hosted on both Ethereum and Stellar blockchains.

Worlds collide

The famed game engine developer is responsible for games such as the Rick and Morty: Virtual Rick-ality VR game, Cuphead, Hearthstone: Heroes of Warcraft and Kerbal Space programme, and is a company that is very well ahead of the times. Earlier this month, PocketGamer.biz reported that Unity had also partnered with DMarket in a move intended to bring real asset value to in-game inventories.

Theirs not the only video game focused blockchain effort in the world. BitcoinNews recently reported that an Ethereum-based tabletop video game console is making its way onto the market that has potential to share a similar premise, the monetization of video gamers in-game data, such as high-level characters or items.

Another player in the game, ImmVRse, is taking on the cutting edge of video game technology. Virtual Reality (VR) is getting attention from industries all across the globe; construction, property, medicine, advertising and of course, video games are all developing VR systems for whatever needs they have.

Once again, with ImmVRse, the idea is to decentralize VR and monetize the creative content built through on platforms through its native token.

Lidwine Sauer, director of insights and trends at publishing giant Ubisoft’s Strategic Innovation Lab, summarized the ideological pursuit in an interview with gaming news website IGN, saying:

“…finally have real digital collectibles that cannot be replicated by anyone and can be 100 percent owned by you. Thanks to the blockchain, we can now have the equivalent of a digital Picasso, with the advantage that it’s a lot more difficult to steal something on the blockchain than to steal a Picasso.”

Digital ownership
Monetization and peer-to-peer trades appear to be part of the early and decentralization of video game technology, and perhaps for some players, it redistributes some of the incredible amounts of revenue from micro-transactions and digital content made by the industry.

It seems natural for these two technologies to come together, as virtual currencies and digital cash purchases are now a norm for consumers. The gamer audience is dominantly made up of millennials already have a strong connection with blockchain technology and may treat these early efforts to control their digital assets similarly to that of the liberating move away from fiat to crypto.

 

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Blockchain technologies fueling video games and consoles that can create profit for players

PlayTable from Blok.Party is the world’s first Blockchain gaming console that looks close to an all-in-one tabletop gaming console with the capacity to play a diverse array of video games on its system.

It’s an Android touchscreen console, powered by the Ethereum blockchain and utilizes the toys-to-life genre to significant effect.

Toys-to-life is a genre where players use real-life figurines to do battle (see Skylanders or Disney Infinity). PlayTable combines this with traditional tabletop games such as Magic the Gathering to create an interactive gaming system that boasts the potential to have profitable returns for the player.

The radio-frequency identification (RFID) tags on the bottom of the figurines have unique identifiers which are tracked via the Blockchain.

Using the transparent public ledger, a digital collectable can be tracked across different platforms and will not require a third-party server to authenticate the ownership. Players could quite easily create a new chip, invalidate the old one and ship it worldwide;  in effect, players can now buy and sell high-level or valuable RFID-equipped figurines.

Another exciting application of the Ethereum blockchain is a Massively Multiplayer Online Role-Playing Game (MMORPG) called Ethercraft. It’s a game in which players make their way through dungeons, slaying enemies, gathering loot and crafting items.

The twist is that players can trade items with other users or sell them for real-world Ethereum (ETH). Interestingly the in-game gold currency is an ERC20 token itself (XGP), its value is tied to that of ETH and can be earnt completing challenges and in-game objectives; XGP can be exchanged for ETH at any time using the Ethercraft Smart Contract, which is a pretty nifty feature.

Monetizing the Video Game experience has primarily been a benefit passed to developers and publishers; the industry is raking in staggering market revenue figures across all available platforms, but it seems that gamers are spending more money than ever on games and aren’t quite getting much in return.

Players on PC and Mobile platforms are spending heavily on in-game content that come in either physical and digital forms. Whether you’re playing a game you’ve already paid for, or one that is Free-To-Play, you can now purchase weapons, character skins, in-game currency, perishable items and so on.

Blockchain technologies are perhaps going to bring an end to the money vacuum that modern players are being suckered into. Unique resilient economies within a platform or a game could generate new creative innovations that further the rewards the players and enhances the gaming experience beyond that of just financial gains, but create a new sense of consumer ownership over their products, be they physical or digital.

 

 

 

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